A web designer is a person who designs websites. The word ‘design’ can cover a wide spectrum of skills and abilities. Design encompasses a variety of different disciplines and skills in the creation and maintenance of web sites. The various disciplines of web designing include web graphics design; web user interface design; content writing, including article and web page content; technical support; and networking and community development. A web designer can work in advertising, education, multimedia, government, non-profit, and marketing industries.
In the United States, the market research industry has established that web designers are likely to earn more than other website designers. This is because the job requires a lot of specialized technical skills, as well as artistic ones. In addition, web designers need to have knowledge of various programming languages, such as HTML, ASP, PHP, and Cold Fusion. In order to succeed in this highly competitive field, a lot of homework needs to be done before seeking employment. Those wishing to pursue careers in the website design industry should undertake market research and interview at least three to five potential employers.
A web designer job description usually includes the tasks of crafting web pages and designs for websites. The primary objective is to generate higher revenue. A successful website is one that draws target visitors. To draw them, web designers use a number of tools, such as graphics, videos, and interactive media, such as Flash, Shockwave, Windows Movie Maker, Quicktime, and JPG, among others. Web sites also need to load fast. They also have to be easy to navigate.
Aside, from web designers, graphic designers perform a very important task in the world of website design. They are responsible for the arrangement, colors, and images in web pages so that they are appealing to users. This is also the job that web designers do not only on their own but the primary role of graphic designers is to conduct market research so that they can fully understand the needs and desires of their clients.
In addition to creating attractive web pages, graphic designers are also responsible for the layout of visual design. Visual design involves the selection of colors, images, and the like. It is the main creative step in designing a website. Apart from the content, visual design plays an important role in generating sales.
Another skill needed by a web designer is creativity in developing color schemes. Colors play a huge role in drawing attention to a site. However, too many colors can distract a visitor’s attention and he/she leaves the site immediately. A good web designer must be able to establish a color scheme that will be visually stimulating for both the user and search engines. Good market research can determine what colors will be most effective in drawing search engine traffic.
One of the key skills that all good web designers possess is the problem solving process. Good web designers often have problem solving skills. The problem solving process starts even before the visitor lands on the website. Good web designers often conduct market research and find out what problems people may have before they even design the website.
Web designers must be highly skilled in usability. They must be capable of designing a website that is friendly to people’s eyes and easy to navigate. The last thing that web designers need to have is a knack for producing beautiful visual designs. Responsive design is becoming more popular among web designers because it allows for websites to be designed as well as presented as if it was designed for a mobile device.